> ## Documentation Index
> Fetch the complete documentation index at: https://docs.spott.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Reporting in Spott

> Build reports, choose the right insight for your question, and open the records behind every number.

<div className="in-this-section">
  In this section you learn how to find and read reports, build insights from live workspace
  data, filter and group the results, and investigate the records behind each metric.

  <div className="section-links">
    1. [Find and read reports](#1-find-and-read-reports)
    2. [Build and customise a report](#2-build-and-customise-a-report)
    3. [Use report examples as a starting point](#3-use-report-examples-as-a-starting-point)
  </div>
</div>

<div className="nav-hint">
  To open the reporting area, click **Reports** under **Tools** in the left-hand navigation
  bar.
</div>

<video className="w-full aspect-video rounded-xl" autoPlay muted loop playsInline controls preload="metadata" src="https://spott-media.b-cdn.net/docs/onboarding/v3/reports-open-reports.mp4" />

## 1. Find and read reports

The Reports area gives you reusable views of recruitment performance, from pipeline
conversion and activity to placements and revenue.

### 1.1 Start from the Reports overview

Open **Reports** to add a **New report**, or to see the reports you already have. The
overview separates them into:

* **Your reports:** reports visible only to you.
* **Workspace:** reports visible to everyone in the workspace.

<Frame>
  <img src="https://mintcdn.com/spott-docs/7oxKKaWrYsvpRbxH/images/onboarding/reports-overview.webp?fit=max&auto=format&n=7oxKKaWrYsvpRbxH&q=85&s=56209966160c0c65f3a7f503bd512563" alt="The Reports overview page" width="1600" height="575" data-path="images/onboarding/reports-overview.webp" />
</Frame>

Every workspace starts with three ready-made reports:

* **Client breakdown:** review company data and the shape of your client base.
* **Candidates overview:** understand candidate composition and availability.
* **Team performance:** compare activity, fee income, and performance across users.

Open these before building from scratch. They may already answer your question, or give you
a useful starting point.

<Note>
  There is no team-only sharing level between private and workspace-wide reports. Who can
  view, manage, and export reports is controlled by role under **Settings → Security**.
</Note>

### 1.2 Read a report and investigate its numbers

Click a report to open it. Each report contains one or more **insights**, and each insight
answers a specific question using live workspace data.

Use the **Time period** selector to choose `7D`, `1M`, `3M`, `6M`, `12M`, `All`, or a custom
date range. That period applies across every insight in the report.

Click a number or a chart value to open the records behind it. This drilldown lets you check
exactly which candidates, jobs, applications, or other records make up the metric.

<Frame>
  <img src="https://mintcdn.com/spott-docs/dZw5rP5Qg0aDwqjU/images/onboarding/reports-multi-insight.webp?fit=max&auto=format&n=dZw5rP5Qg0aDwqjU&q=85&s=c754b987885a9895a4d9cdee67fe8764" alt="A report combining a funnel, a breakdown, and two single-metric conversion rates" width="1897" height="917" data-path="images/onboarding/reports-multi-insight.webp" />
</Frame>

The report above mixes insight types on purpose: a funnel across the pipeline stages, a
breakdown of where those applications came from, and two **Single metric** cards for the
conversion rates that matter. Each answers one question, and together they answer "how is
this pipeline performing".

## 2. Build and customise a report

A report is built from insights. For each insight, choose the records to analyse, what to
measure, and how Spott should display the result.

### 2.1 Create a report and add an insight

From the Reports overview, click **New report**, then **Add new insight** to build its first
visualisation.

Give the insight a clear title. As you configure it in the panel on the right, the left side
previews the result using your live data. Click **Save chart** when the insight is ready.

<video className="w-full aspect-video rounded-xl" controls playsInline preload="metadata" poster="/images/onboarding/reports-create-insight-poster.webp" src="https://spott-media.b-cdn.net/docs/onboarding/v3/reports-create-insight.mp4" />

### 2.2 Choose the right data source

The **Data source** decides which records the insight can count, filter, and group.

* **Recruitment records:** choose Candidates, Jobs, Applications, Companies, Opportunities,
  Contacts, Users, Notes, Placements, or Rejections when the question concerns one type of
  record.
* **Interactions:** use this for recorded touchpoints such as emails, WhatsApp messages,
  phone calls, and calendar meetings. For outbound email it counts sent messages. Marketing
  campaign opens and clicks are reviewed in **Marketing**.
* **Multi-source:** combine several record types when one source cannot answer the question
  on its own.

Pick the source that directly contains what you need. Use **Applications** for pipeline
movement, **Placements** for completed placement data, and **Notes** for activity your team
records with consistent note labels.

<Tip>
  If your team reports on calls, client meetings, or references through notes, agree on a
  small set of note labels first. Consistent labels make those activities much easier to
  count accurately.
</Tip>

### 2.3 Choose an insight type and visualisation

The insight type controls how Spott measures the selected data:

* **Pivot:** break a metric down by another field, such as jobs per stage, company, or team
  member.
* **Historical values:** track how a metric changes over time.
* **Funnel:** see how records convert from one pipeline stage to the next.
* **Time in stage:** measure how long records stay in each stage.

<Frame>
  <img src="https://mintcdn.com/spott-docs/SsaVNc-gFw5n9frv/images/reports/report-insight-types.webp?fit=max&auto=format&n=SsaVNc-gFw5n9frv&q=85&s=e5783913169d22f271dd1f787c1aeac3" alt="The insight type picker" width="445" height="230" data-path="images/reports/report-insight-types.webp" />
</Frame>

Which insight types are available depends on the data source. **Funnel** and **Time in
stage** need stage data, so they appear for stage-based sources such as **Applications** and
**Jobs**. Sources without stages, such as Candidates, use **Pivot** and **Historical
values**.

<Frame>
  <img src="https://mintcdn.com/spott-docs/7oxKKaWrYsvpRbxH/images/onboarding/reports-application-insights.webp?fit=max&auto=format&n=7oxKKaWrYsvpRbxH&q=85&s=3c7ac2e44af2db29f84b373dca70586d" alt="Application-specific insight types" width="3834" height="1854" data-path="images/onboarding/reports-application-insights.webp" />
</Frame>

Display the result as a **Bar**, **Line**, or **Pie** chart, a **Table**, or a **Single
metric** headline number.

### 2.4 Add metrics, filters, grouping, and targets

Finish the insight by deciding exactly what it counts and which records are included:

* **Metrics:** what the insight counts. Select **Add metric** to compare several measures in
  the same insight.
* **Filters:** select **Add filter** to narrow this insight by attributes, custom
  attributes, team, team member, or its own time period. Unlike the report-wide period
  selector, this filter applies to the insight only.
* **Group by:** for a Pivot insight, split the result by an attribute such as stage,
  company, or team member.
* **Target:** switch on a target and enter a number to show progress towards a goal, and
  when it has been reached.

Keep each insight focused on one question. If a chart needs unrelated filters or
measurements to make sense, build another insight instead.

### 2.5 Edit, duplicate, export, or delete an insight

Open the **⋮** menu on an insight to:

* **Edit:** change its source, metrics, filters, grouping, target, or visualisation.
* **Duplicate:** use the insight as a starting point for a similar question.
* **Export as Excel:** download the chart data, and optionally select **Include drilldown
  data** to include the underlying records.
* **Delete:** remove the insight from the report.

<Note>
  Reports use live data, but they cannot currently be scheduled or emailed automatically.
</Note>

<CardGroup cols={2}>
  <Card title="Building reports" icon="chart-column" href="/docs/get-started/reports">
    Data sources, insight types, metrics, filters, grouping, targets, and exports.
  </Card>

  <Card title="Reports reference" icon="chart-pie" href="/docs/outreach/reports">
    The Reports overview, ready-made reports, drilldowns, and visibility.
  </Card>

  <Card title="Managing access" icon="shield" href="/docs/settings/managing-access">
    Control which roles can view, manage, and export reports.
  </Card>
</CardGroup>

## 3. Use report examples as a starting point

These examples show the kind of question a focused report can answer. Adapt their insights
to the data and targets that matter to your team.

### 3.1 Candidate report

Use a candidate report to understand the composition and current status of your database:

* **Availability:** how many candidates are available now or later.
* **Education:** candidates compared by education level.
* **Employment type:** the kinds of work candidates are looking for.

<Frame>
  <img src="https://mintcdn.com/spott-docs/7oxKKaWrYsvpRbxH/images/onboarding/reports-example-candidate.webp?fit=max&auto=format&n=7oxKKaWrYsvpRbxH&q=85&s=530a48e120b4a31f91c4c4d05ce7c281" alt="An example candidate report" width="3018" height="1894" data-path="images/onboarding/reports-example-candidate.webp" />
</Frame>

### 3.2 Team performance report

Use a user report to compare individual and team productivity:

* **Recorded activity:** notes and applications created per user.
* **Meetings:** how many meetings the team holds each week.
* **Commercial output:** placement revenue and job creation.

<Frame>
  <img src="https://mintcdn.com/spott-docs/AT0soKAVPCjamVvm/images/onboarding/reports-example-team.webp?fit=max&auto=format&n=AT0soKAVPCjamVvm&q=85&s=10fa5dc41cac3c3a5b6a1a36a27e85bd" alt="A team performance report, current against target per user" width="1916" height="927" data-path="images/onboarding/reports-example-team.webp" />
</Frame>

A **Pivot** insight grouped by user gives you the table above: one row per person, and a
**Current** and **Target** column per metric. Where a target is set, the cell shows progress
against it and colours accordingly, so you can read who is ahead and who is behind at a
glance. Metrics without a target simply show a dash.

<Frame>
  <img src="https://mintcdn.com/spott-docs/AT0soKAVPCjamVvm/images/onboarding/reports-example-team-charts.webp?fit=max&auto=format&n=AT0soKAVPCjamVvm&q=85&s=ed7fd8d7b06416e9dd41cf5a4220a10e" alt="Fee income, speculative CVs, and total CVs sent per user" width="1917" height="925" data-path="images/onboarding/reports-example-team-charts.webp" />
</Frame>

Below the table, the same record type carries charts for commercial output: fee income and
jobs created per user, speculative CVs sent, and a **Single metric** card for total CVs
sent across the team.

### 3.3 Client report

Use a company report to understand the size of your client base, and where companies sit in
your commercial pipeline.

<Frame>
  <img src="https://mintcdn.com/spott-docs/7oxKKaWrYsvpRbxH/images/onboarding/reports-example-client.webp?fit=max&auto=format&n=7oxKKaWrYsvpRbxH&q=85&s=85bef926d2e0193cd0d0ae100f26b260" alt="An example client report" width="2000" height="1248" data-path="images/onboarding/reports-example-client.webp" />
</Frame>

### 3.4 Application funnel report

Use an application report to see how many candidates are in each stage for a specific job,
and how long they stay there. This is how you find the stages where applications slow down
or drop out.

<Frame>
  <img src="https://mintcdn.com/spott-docs/7oxKKaWrYsvpRbxH/images/onboarding/reports-example-funnel.webp?fit=max&auto=format&n=7oxKKaWrYsvpRbxH&q=85&s=6aa97ab80a520ae0a05a27e6a4782797" alt="An example application funnel report" width="2558" height="1352" data-path="images/onboarding/reports-example-funnel.webp" />
</Frame>

<div className="your-turn">
  ## Now your turn

  * [ ] Create a report on **candidates**, with two insights
  * [ ] Create a report on **applications**, with two insights
  * [ ] Create a report on **placements**, with two insights
</div>

<Card title="Next: best practices" icon="arrow-right" href="/docs/onboarding/best-practices">
  Build the habits that make your Spott data more useful over time.
</Card>
